DART Aerospace re-branding itself to reach wider markets

DART Aerospace is launching a new corporate identity, its management said today. The re-launch, which will see the company offer a wider range of products than helicopter parts, is the result of investments in product development and new “organic product lines” that DART will design, manufacture and certify.

Dart Aerospace helicopter. Dart is launching a new corporate identity.
Dart Aerospace helicopter. Dart is launching a new corporate identity.

The intentions is to simplify what the company offers its customers, management said in a release. Changes to the company’s brand are not merely aesthetic and superficial, but go deeper, to the level of the products and services it offers, making them more accessible to customers.

DART has a number of sub-brands, including Apical Industries, DAS, DART Helicopter Services, Geneva Aviation, Red Barn Machine and future affiliates. All will be centralized under the banner of DART Aerospace, a regrouping that will allow DART to grow and offer a much wider range of products than helicopter parts.
0DART-Aerospace-EDIWekkly-EDI-Weekly
DART Aerospace’s official new brand identity launch will take place at the HELI-EXPO 2013 in Las Vegas, March 4–7.

DART Aerospace is a privately held aerospace company with over 600 STCs and 5,000 products. DART offers aftermarket products, accessories, spare parts and tools for civil and military operators, all major rotorcraft OEMs, completion centers and MR&O facilities.

Key products include: flotation systems, landing gears, interior and exterior accessories, cargo expansion, external loads, cable cutters and filters. It delivers time-to-market solutions with customer support in over 120 countries worldwide.

Did you miss this?

Other Popular Stories

  • Wholesale trade saw healthy gains in 2014: Statistics Canada
  • Forest vertical cities in China: first forest city under construction covered in 1 million plants; produce 900 tons oxygen daily
  • Auto Sales Down Again for Big Car Makers
  • Manufacturing sales rebound in August; industry must "reinvent" itself to prosper
  • Google Increasing Artificial Intelligence in Military Spy Drones
  • Pratt & Whitney Canada to invest $1 billion in engine development
  • Government renews $81 million contract with MacDonald Dettwiler for space work
  • Utility offers customers Tesla Powerwalls as home energy storage market heats up
  • Skills gap costing economy billions; Ontario students ill-prepared for workplace: report
  • Most important auto tech of all: safety. 2017's safest cars according to IIHS and a quick look back at 1959
  • Bombardier CS100 certified by Transport Canada
  • Plastic heroes; hungry worms eat plastic: Zophobas Morio 'super worm' is capable of digesting and eating through polystyrene
  • $25.8 million Low Carbon Innovation Fund aims to help commercialize technologies that reduce greenhouse emissions.
  • Ontario Faces Uncertain Future with Carbon Tax
  • Ontario trade mission to Korea focused on nuclear industry
  • Elon Musk's stainless steel "Starship" from SpaceX — orbit test in six months, then on to Mars?
  • Researchers Test Feasibility of EmDrive and Mach Effect Thrusters
  • SNC's Candu Energy signs international agreements
  • US Airforce tests hypersonic missile successfully at five times speed of sound
  • Recycling copper wire — copper can be recycled repeatedly without loss of quality
Scroll to Top